at the intersection of design, art and technology


Neonanalog's work lives at the intersection of design, art and technology. We fuse digital and analog domains, using code as a composite to mold them into a sensual, haptic experience. We create and realize interactive spaces, installations, objects and applications, as well as real-time animations, AR/VR-experiences and generative visualizations. Following a process-driven, generative design approach we develop custom computer programs and analog-digital prototypes to realize tailor-made design and functionality. Our work is usually implemented in the context of exhibitions, museums, showrooms and stores for clients such as companies, cultural institutions, agencies and artists.


MICHAEL SCHMITZ is designer and programmer with a focus on generative design. He studied visual communication at the University of Arts Berlin and received his diploma in new media design in 2006. Since then he works for clients, agencies and in free projects. He creates interactive installations, animations, apps, interfaces, dynamic brands, kinetic objects and hybrid spaces. Michael co-founded NEOANALOG and teaches at KISD – Köln International School of Design, at the faculty of architecture of the University of Applied Sciences Cologne and at the University of Applied Sciences Osnabrück. He lives with his family in Cologne, Germany.


WILLEM RABE is a designer and developer from Cologne, Germany. He holds degrees in both information technology and design. During his studies at Köln International School of Design Willem received a scholarship from Chiba University, Japan, where he spent two terms. For the past fifteen years, Willem focused heavily on Web Technology and creative coding, 3D-animation, lm and illustration. Willem’s clients include Meiré und Meiré, Bundeskunsthalle Bonn, WDR mediagroup, as well as international institutions. His Illustration »Alive Memory« (2015), commissioned by Google and Friends Moscow, served as a centerpiece for a campaign that generated 2.6 million page views and roughly half a billion media impressions. Willem is a proud father of two beautiful girls.